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Scholar-Journalist of the Week: A visit to NDTV India

This week’s winner from AIMC Jyoti Singh shares about her aspirations of becoming a writer and how much she enjoys live reporting



Jyoti Singh is currently Corporate Communication and Event Management from Apeejay Institute of Mass Communication (AIMC). True to her subject of education, this budding communication specialist is always ready for Crisis Management to get more experience in the field of branding. “As a PR student, it is very necessary to be connected to the people, who are very relatable to you, and towards your thoughts, then only you can get that confidence to tackle with the mass whether in a form of writing or face-to-face conversation,” she mentions. And hence, Jyoti is passionate about live reporting because that way one can actually tackle the existing problems. “In live reporting, you really do not have the option to correct it. You are the person in front of the camera or even if you are collecting the information from your surroundings,” Jyoti adds. Thus, she takes immense pleasure in reporting live. Recently, Jyoti wrote an experiential article about her visit to NDTV India. 

In addition to writing, her interests also lie in  photography, travelling, discussing films, and dancing, which energises her and helps be on track. Read edited excerpts to know more:

When did you start your writing journey?

Earlier I was not into writing or never thought of writing, but as I entered Class 9, I gained interest in establishing my career in the Media field. And for that I knew good communication and writing skills are must. So, I gradually started working on my writing skills and habits which will help me in my future and it’s doing well. During my school time, I wanted to work in front of the camera but when I realised that it’s much more behind the camera than being in front of the camera, it directly puts me in writing.

Before graduation, I only used to write my thoughts. But when I was pursuing my graduation in Journalism and Mass Communication from Arka Jain University, Jamshedpur, I started doing a lot of internships and that helped me build my writing skills immensely.

What’s the inspiration to be a part of the journalism and mass communication field?

My only inspiration to be a part of the Journalism and Mass Communication field is its vast experience. This is the field where you can share your thoughts, your experience through any medium. In Media storytelling, your writing ability has so much power to reach your wider audience, especially in this era where everything is available in just one blink of your eyes. Isn’t it fascinating? I always want to play the essential part in the media field and this profession is doing lots for me.

Why did you decide to write this article – Visit to NDTV?

When I was little young, I had no idea about why these talk shows or debates. I always wondered how they work in real time? Because when we see these talk shows, either it was recorded, or even if it’s live, we don’t know how they manage everything. So, when I got a chance to visit the NDTV Studio, I was just amazed and thrilled. There were 5-6 cameras on all four sides, the Host was briefing the guests and audience about how they have to ask or answer the questions; in which  camera they have to look into, etc. On that particular day, I realised no profession is easy; every job has its own difficulties. And this thing made me realise that I should share my opinion on this and I wrote this article.

What have been your learnings from this visit?

Actually I learned so many things from this visit which I’ll always keep in my mind.

·         Be prepared with your to do list. 
·         Learn to handle any crisis or any problem in your entire career.
·         Be confident.

How does visiting media houses or educational trips help journalism students?

It helps in many ways. When you visit any media house, you get so much exposure to doing work in real time. You get to know how professionals work there. How much they brainstormed for just one news item. If you are a journalism student, you learn to operate cameras in the studio, how to host, direct the guests, direct or coordinate a show. If you are an advertising or PR student, you get the exposure on researching about the products, if it is a new product or existing one. They have to work behind the camera, they have to research their audience, product, etc. These practical-based trips only benefit you when you also put all your heart, brain into your profession. 

Do you wish to become a writer in the future?

Yes, I want to be a writer and I’m also seeing myself as a budding Content Writer. I hope  my articles influence my readers. When I publish any piece, my audience should relate to my words, my thinking process, and that will help me to create an effective bridge between me and my audience.

Harshita is Assistant Editor at Apeejay newsroom. With experience in both the Media and Public Relations (PR) world, she has worked with Careers360, India Today and Value360 Communications. A learner by nature, she is a foodie, traveller and believes in having a healthy work-life balance.