‘Every businessman must have worked in an industry job’

Tarang Kansal is an Apeejay School of Management alumnus. He pursued a Post Graduate diploma in Marketing Operations and then went on to work as a a digital marketing executive with Rays of Belief Pvt. Ltd, Gurgaon.

In a brief interview Mr Kansal shares his experience of managing the family business: Bhagwati Marbles and Bath Palace at present and also gives insight about his desire to expand the same. Edited excerpts:

What all work do you do in a day as a businessman? 

I look at the sales orders, purchases of the tiles. Then I have a dealership with Karavit Kajaria for the sanitary products, so I see that. Also, I oversee the billings as well. So, it’s a lot of work. 

What inspired you to join this field?

This is my family business. It started in 1993. My father, grandfather and elder brother all look after it. Therefore, since childhood, I was very clear that I wanted to join the family business. And this is the reason why I joined marketing. I wanted the corporate job experience. 

I firmly believe that you won’t be able to learn as much in your own business than what you get to learn while working for someone else. When you are working for another company ,you will have to face criticism and go through ups and down in that journey.. I had interned with Panasonic, then I also got a campus placement. These experiences taught me a lot. 

I feel every businessman must have a job experience. You learn a lot when working under someone. It is only when you have faced the ups and down of the job experience and get a certain knowledge and wisdom of how things operate, only then you will have better chances of making your venture successful.  

What are your best memories from the ASM days?

I want to share a proud moment. Even now the vlog video I made on the two years of my college journey is shown to all new admissions in the orientation ceremony.I made a vlog on my entire college journey and the experiences I got. It was very special.

But the two biggest learnings were: Confidence and spoken English. The mentorship I received at ASM was very special. I did not receive such a one to one mentorship with faculty during my BBA days. 

Also, I love acting and mimicry. I performed a lot at ASM. Gradually things came to a point when everyone began calling me “Modi ji” in the campus because of my mimicry skills. I got a lot of fame and love from that. I was also a very good student.. I got an A grade in my result. 

One piece of advice for current ASM students?

Be confident. Every college has campus placement. And every student asks only about that but I want to remind all students that your chances of a good campus placement depend on you and not the college. ASM does not have a dearth of companies coming to campus. It is you who has to work on yourself and become worthy of a great package.

Finally, where do you see yourself in the next five years?

I am planning on opening a second branch of Bhagwati Marbles in Meerut itself. I want to expand the business. I have a lot of ideas and I am working on them.