Images from a stroll down heritage lane

Tushita Ahlawat, pursuing a Post Graduate Diploma in Advertising and Marketing Communications at the Apeejay Institute of Mass Communication (AIMC), recently went for a photowalk to the National Crafts Museum along with her batch-mates. “This turned out to be the most enlightening experience for me,” said the 21-year-old student. After strolling around the museum, which had a peaceful and serene atmosphere, she stumbled upon a locked door and clicked a picture.  “I wanted to open that door but it was locked. I could have asked one of the authorities to open it but I was scared. So, I just took the photo and went ahead.” Recalling her visit to the museum Tushita, in a candid interview, shares her experience and the activities she enjoys at AIMC. Edited excerpts:  

What made you click that picture?

The moment I saw that closed door, I was drawn into this beautiful world of endless possibilities that we have as human beings. Every day we have so many options to choose from – some may be scary, others may be interesting. But in the end it is up to us to take that first step. And that is surely not impossible. Similarly, just like this locked door, we face new challenges daily. And we need to make a decision – it may be big or small – but we need to have the willingness to take that move.  

What was unique about the photowalk at the National Crafts Museum organised by AIMC? How was your overall experience?

My overall experience was excellent and I enjoyed visiting the place a lot. It was very peaceful and green, the people I interacted with were kind and helpful.

What kind of events or activities do you take part in at AIMC and why?

I usually participate in writing activities. In addition to that, I love giving presentations. So, I am always looking forward to participating in events that involve presenting about your chosen brand or simply anchoring.

Why did you choose AIMC and what do you aspire to do after completing your education?

I chose AIMC because of the well-versed faculty members and the placement track record. I wish to become an actor as well as a writer. But if not that, I see myself working in an ad agency with clients in the fashion and entertainment industry.

 What are some of the interesting things you have learned so far at AIMC?

So far, I have learned the importance of time management and gained insights into the media and advertising world. Besides, I have gained one big learning: Just keep going, you will find your way around and believe in yourself because if you don’t, nobody else will.