By: Kanishq Rampal Jago Grahak Jago, a consumer awareness programme launched by the Department of Food under the Government of India in 2005, has been working towards...
By: Myra Seth Reema and Tushar were playing when their parents called them and said, “We just received a message that the school is organising a...
This week’s winner, Ashwika Kakar says, ‘It is important to write about something that is relevant’
This week’s winner is an ace writer who believes happiness can only be achieved by having a positive thought
By: Subhankar Chakraborty In the dynamic world of marketing, understanding consumer behaviour and influencing their buying habits is crucial for any business to thrive. One key...
By Shubhi Saxena When I woke up today, my entire room looked different. My bed had moved and my bookshelf wasn’t in its usual place. It...
By: Vivaan Khanna On the fourth day of the ‘Teamwork, Cooperation, and Closure Week’ at Apeejay School International (ASI), Panchsheel Park, students delved into the significance...
By Muskaan Kohli You have the option of either establishing your own business or seeking employment when deciding on a career, each comes with its own...
By: Muskan Puri Word-of-mouth (WOM) is a traditional marketing strategy used when consumers discuss a product or service with people in their close circle. However, with...
By: Ashita Kashyap It was afternoon, and Jamie was heading to an old man’s home located on a nearby hill. He often went there to play,...