Dharmendra Pradhan launches CRIIIO 4 GOOD modules; aims to advance gender equality & empower youth

Dharmendra Pradhan, Minister for Education and Skill Development & Entrepreneurship, unveiled ‘CRIIIO 4 GOOD’. It is a new and innovative online life skills learning module designed to foster gender equality among girls and boys. 

The programme was launched in association with the International Cricket Council, UNICEF, and the Board of Control for Cricket in India at the Narendra Modi Stadium, Ahmedabad.

While speaking at the launch event, Pradhan emphasised the National Education Policy (NEP) 2020’s commitment to gender equality and equal opportunities. He said that through CRIIIO 4 GOOD the power of sports and the popularity of cricket can be used as a medium to empower the girl child and spread awareness about gender equity.

‘CRIIIO 4 GOOD’ is a series of eight cricket-based animation films to promote gender parity, equip girls with life skills and encourage their participation in sports. Knowing the popularity and passion for cricket among young audiences, the ICC and UNICEF released these modules to further motivate kids and youth to adopt critical life skills and appreciate the importance of gender equality. The programme can be accessed free of cost on criiio.com/criiio4good in three languages: English, Hindi and Gujarati.

The themes of these modules are: Leadership, problem-solving, confidence, decision-making, negotiation, empathy, teamwork and goal setting and are visualised through state-of-the-art animation using cricketing examples.