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From Digital Marketing to Design: Shubham’s Journey at Apeejay

Discover how this promising student honed his creative flair and business ambitions at Apeejay Stya University

Published

2 years ago

on

Shubham Kumar Sinha, a final-year graphic design student at Apeejay Stya University (ASU), Gurugram, shares how his time at the university has shaped his skills, creativity, and future ambitions. Read edited excerpts:

How has your time at ASU been?
It’s been very good! I’ve learned many new skills and explored my interests in photography and cinematography. ASU provided the platform I needed to expand my knowledge and creativity.

What sparked your interest in graphic design?
I’ve been involved in digital marketing for about five years. That exposure naturally led me to graphic design, and my interest grew from there. It helped me understand the importance of visual communication in marketing.

How have your teachers at ASU influenced your journey?
My teachers have been amazing, especially in core courses. They helped me develop both my business mindset and technical skills as a designer.

How would you describe your progress as a graphic design student?
I’ve learned a lot about technical aspects like alignment, spacing, and presentation techniques. These details have refined my approach to design.

What’s your experience with campus life?
I enjoy hanging out in the canteen with friends, and our classes are always filled with great discussions. I’ve also participated in photography events, which allowed me to further explore my creativity.

So, what are your future ambitions?
I’m focused on building my own graphic design business and brand. I want to leverage the skills I’ve gained to create something unique and impactful.

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Senior Correspondent at the Apeejay Newsroom, Arijit has written more than a thousand articles across varied genres and also shot video interviews and live coverages with the highest viewership, displaying his versatility and skill. Be it a special achievement article, feedback from a parent, high profile alumnus interview or a featured write up on culture, literature and sports, he is the go to person. His initiatives like Aspiring Artist, Promising Poet and Book reviews have earned him special place in the hearts of all students and readers. Arijit initiated video interviews with a wholesome campaign on the 2022 FIFA World Cup, consisting of 16 match review articles and 3 video interviews of budding football players and enthusiasts across various Apeejay schools in Delhi. He also did the live coverage of Apeejay Noida's mega event Runathon 2023 and also many other special interviews. All his videos created new benchmarks for views, especially the latter crossing 2k views in just days. A performing poet, short story writer and football player in the other half of the day, Arijit leads a colourful and passionate life. You can watch his performances at his YouTube channel- Arijit Roy Poems, and also read his poems and short stories at his blog with the same name. He can be reached at [email protected] and [email protected]